Monday, March 18, 2013

'Spring Breakers' Scores Top Limited Opening of 2013, But Big Challenge Lies Ahead

Harmony Korine's dark, hedonistic comedy expands nationwide March 22; the indie film stars James Franco, Selena Gomez, Ashley Benson and Vanessa Hudgens.

When upstart distribution outfit A24 decided to open the R-rated Spring Breakers in only three theaters in New York and Los Angeles -- the standard practice for an arthouse title -- it knew it was taking a risk.

From renegade filmmaker and artist Harmony Korine, the dark, hedonistic comedy is far from being a typical specialty title, considering its younger-skewing subject matter and commercially appealing cast, led by James Franco and Disney-raised stars Selena Gomez and Vanessa Hudgens, as well as Ashley Benson (Pretty Little Liars). Rachel Korine, the director's wife, rounds out the cast.